Marketing Director

Organization

Established in 1991, Farm Share is a 501(c)(3) non-profit organization, dedicated to the recovery, sorting, packing and distribution of nutritious foods for people in need. Farm Share administers a combination of USDA commodity programs and produce recovery operations from a packinghouse located in Homestead, Florida - the heart of Miami-Dade County's farming area. Additional facilities are located in Quincy, Florida, Jacksonville, Florida Palatka, Florida, Pompano Beach, Florida and West Palm Beach, Florida.

For more information, please visit www.farmshare.org

Job Description

Marketing Director

Reporting to the CEO and Director of Development, the Marketing Director has a variety of responsibilities and coordinates efforts to increase Farm Share’s funding base. The Specialist's main objective is to adhere to a strategic plan to procure funds for the organization while promoting Farm Share’s mission and programs. The Marketing Director will execute the following functions:

Communications

· The Marketing Director will work closely with Executive Management as a communications partner helping to set and guide the strategy for all communications whether on the website, social media, in public relations messages, and on Farm Share collateral to consistently articulate Farm Share's non-profit mission.

· Liaison between the press and Farm Share

· Write and send out press releases

· Develop and maintain contacts with the press and high-profile individuals

· Attend all events, distributions, meetings and participate in interviews; in print, on the radio, or when televised

Manage the development, distribution, and maintenance of all print and electronic collateral, Including, but not limited to, newsletters, brochures, social media, and Farm Share's website

· Edit, proofread, prepare Power Point presentations and PSA materials for broadcasting potential

· Maintain and distribute Farm Share’s newsletters and email distribution lists

· Test the effectiveness of communications activities and improve communications

· Liaison assisting the President and attend county and statewide governmental hearings/meetings.

· Maintain strong communication with all supervisory staff, board of directors and donors via newsletters or other publications to demonstrate financial need and show the fiscal responsibility of the organization

Marketing

· Reporting directly to Executive Management, the Marketing Director serves as an active participant in creating marketing to promote Farm Share’s brand.

· In partnership with Executive Management, this position is responsible for development activities. The Marketing Director should have a proven ability to help forge new relationships which build Farm Share's visibility, impact, and financial resources.

· Work closely with the Marketing firm to implement and follow through on proposed projects.

· The Marketing Director will have primary responsibility for establishing and implementing the infrastructure needed to maintain and grow a $3 million dollar budget through Marketing and Communications.

· Works closely with the Development Team, Director of Development and Director of Donor Relations

· Attends social and business events with, or on the behalf of, the President & Chairman of the Board.

· Assist in the coordination of important distributions and special events as it applies to marketing functions.

Job Expectations

· Ability to clearly define and implement brand recognition and public relations

· Must have a clear grasp of the company’s mission and ability to promote Farm Share with an emphasis on highlighting its best attributes

· Must have clear understanding of company funding, financial & physical donations processes, and reimbursements processes

· Development or fundraising experience in the creation of communication materials for capital campaigns

· Expected to attend special events, some of which may occur in the evenings or on weekends. Some travel required, which will be funded or reimbursed by company. Must be flexible and available to help when called upon.

Skill set

· Creative, confident, organized, analytical, innovative, independent problem-solver, flexible.

· Possess excellent verbal and written communication skills including experience in writing press releases, annual reports, articles, op-ed pieces, advertisements, and speeches.

· Knowledge of photo-editing and document-design programs, familiarity with local and national media, web page and social-media trends expertise, and experience handling sensitive and confidential issues.

· Professional and courteous.

Job Type: Full-time, in-person only, not a remote position

Employer does not offer relocation assistance

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 10 hour shift
• 8 hour shift
• Monday to Friday
• Weekends as needed

Education:

• Master's (Required)

Experience:

• Marketing: 4 years (Required)

Ability to Relocate:

• Homestead, FL 33033: Relocate before starting work (Required)

Work Location: In person